Telling your story starts with beautiful photography.
In this visual world we live in, with so much distraction and competition for our attention, quality photography is key to standing out online. But unfortunately, sometimes the best we have available to us are expensive stock photos or a quick pic we snapped with an iPhone. But to compete, websites and social media posts should feature professional photos, taken just for your business and for those purposes.
Don’t rely on overused stock images to tell your brand’s story. You want to showcase your real company, real products or services, and real employees. Your audience can better relate when they get this authentic glimpse into your company, and they will be more inclined to buy when they can see what they will actually be getting. In fact, at least 75% of online shoppers rely on product photos when they’re deciding on an online purchase.
In the short term, using professional, personalized photos will catch your audience’s eye and send them the right message. It will help people visualize what your business has to offer and how it can help them. In the long term, professional photography will help you establish credibility since your audience will associate your business with quality. It will also build your brand image, as all of your photos will follow the same look and feel, unique to your company.
Let's navigate this complex digital world, together.
The lack of great photo options for websites and social media is a pain point for many businesses. Fortunately, professional photography is a service that I can provide - no fancy shoots, no crazy art direction, just quality photos that reflect your business and speak to your audience. We’ll talk about how you want your brand to be represented and then I’ll handle everything so you don’t lose focus. I’ve provided photography services for businesses throughout Lindsay, Kawartha Lakes, Peterborough, Fenelon Falls and Bobcaygeon, helping them up their visual game on social and across their websites.